Pausing/ Deleting Twitter Campaigns

Pausing a campaign

You have the option to pause and resume your campaigns at any time. This can be done from three different places: the overall campaign dashboard, individual campaign summary page or the individual campaign setup page.

  • To pause a campaign from the campaign summary page, click the pause icon located next to the campaign:

  • To restart the campaign at any time, simply click the play icon.

  • To pause a campaign from the individual campaign setup page, click the Pause Campaign button in the upper left corner.

  • To resume the campaign, click the Resume Campaign button in the upper left corner.

  • Once a campaign is paused, it make take a little time for Twitters advertising servers to register the change. There might be a small amount of spend that occurs after the campaign has been paused but as soon as it is registered it will stop. This is normal behavior and can be expected when pausing and resuming campaigns.

If you no longer have any need for the data of a campaign and would rather have the data removed from your Campaigns page, there is the option to completely delete a campaign.

IMPORTANT: Once you delete a campaign, you will no longer have access to the analytics or information regarding that campaign. As a best practice, we suggest that you do not delete campaigns unless they are duplicates or have been created in error.

In order to delete a campaign, take the following steps:

1. Under Campaigns, select the campaign you wish to delete and click edit campaign.

2. On the Campaign Setup page, click on the red Delete Campaign button in the bottom right corner.

3. You will then be prompted by a pop-up to confirm that you are done with the campaign, as this action cannot be undone. Click OK if you would like to continue, and your campaign will be deleted.

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